The ORION Marketing Group, Inc.



ORION Marketing Group, Inc. Delivers 350 Station, Inbound Call Center In Four Days To Support One of the Nation's Largest Charities 2/22/2007 Brownsville, Texas – ORION Marketing Group, Inc., a leading provider of CRM and call center solutions, erected a 350 station, inbound call center in four days to handle significant call volume from a two-day national radio-thon. The call center was erected in the main atrium of the University of Texas’s (Brownsville) ITEC Campus. ORION provided a wide range of services for the event including: ACD software design and development, agent recruiting, call center set-up/tear down, agent training, payroll/human resources and call quality. ORION successfully recruited, hired and trained over 755 agents for the two-day event. Through partnerships with the University of Texas Brownsville and Cameron Works, ORION achieved a 93% attendance rate and 100% station utilization. This temporary increase in capacity allowed for a record number of donations to be processed while eliminating abandoned calls. ORION’s “Call Center In A Box” allows organizations to generate call center capacity for a short period of time in order to handle seasonal or event driven spikes in call volume. “As far as we know this is one of the largest call centers ever set-up for a two-day event,” said Michael Seringer, VP of Operations. “This gives seasonal retailers, charities and governmental organizations new alternatives to meet increased call volume occurring over a short period of time,” said Seringer. For more information about this press release contact mikes@orionmkt.com HOME